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Bass are Chompin and the Surf’s Up

What! Surf Expo Product Reviews: Had the pleasure of working the Surf Expo for one of my friends Kent Hickman and Lori Gosewisch of Gillz Performance Apparel recently. What could an event like this have to do with fishing? Well as I found out a lot more than you think. Here’s a list of companies […]

Solar Bat Introduces the New Aaron Martens Natural Frame

Solar Bat announces the addition of the new Aaron Martens designed sunglass, The Natural. Dr. Gary Nesty, optometrist and owner, states, “Aaron and I have been working on and testing the design of The Natural for most of the 2014 BASS Elite tournament series. Solar Bat will offer The Natural in three different frame colors […]

Solar Bat Teams up with Lee Brothers

Gary Nesty, O.D. is pleased to announce that Solar Bat Sunglasses has partnered with BASS Elite pros Jordan and Matt Lee to design and market a signature series of performance polarized fishing sunglasses.  Dr. Nesty owner and CEO states,  “Solar Bat is extremely pleased to be partnering with Jordan and Matt Lee to design and […]

Add stealth to spring tactics

‘Tis the season when fish get wary. They’re spawning in some southern states and might even be in the postspawn mode on others. Up north, the ice is leaving and bass are starting to nose around in the shallows. read more Read More on BASSMASTER.com >

Hot new shades for 2014

Protect your peepers! Not only do sunglasses help you see outside — and under the water — better, but they also help keep debris and hooks out of your eyes. Here are the new styles introduced for 2014. read more Read More on BASSMASTER.com >

Smith Optics ChromaPop

The ChromaPop lens reportedly makes colors “pop” more than standard lenses thanks to breakthrough polarization technology. read more Read More on BASSMASTER.com >

ICAST 2013 sneak peek

Be the first to see 100-plus products set to debut at ICAST next month. read more Read More on BASSMASTER.com >

Belated Mother's Day wishes and some advice

As I write this on Sunday evening, Mother’s Day, I reflect on the past year and what my mom and my mother-in-law have gone through. read more Read More on BASSMASTER.com >

Protect your eyes, and look good doing it

Your peepers are key to spotting great fish, so keeping your eyes protected and your vision sharp while fishing could be your best technique of all. read more Read More on BASSMASTER.com >